SAMSTATS CONSULTING

Insights

Research notes, explainers and perspectives on statistics, data science, surveys and evidence-based decision-making.

OPINION RESEARCH

Designing credible public opinion surveys

Sampling, questionnaire design and field controls all shape the reliability of polling results.

DATA SCIENCE

From historical data to predictive insight

A practical look at where predictive models add value to organisational decisions.

M&E

Building indicators that support decisions

Good indicators connect programme objectives with evidence teams can actually use.